Creative Printing
The Rebrand
Company
Creative Printing
Year
2026 - Current
Role
Brand Designer / Graphic Designer
Tools
Adobe Illustrator, Photoshop, Indesign, AfterEffects, CorelDRAW
Creative Printing has been a staple in the local Panama City community since 1982. With a massive and impressive portfolio of clientele, they decided to give their own brand a much needed update after working diligently on so many others in the area.
INHERITED BRAND
The Rebrand
I refreshed the brand identity for Creative Printing by carefully modernizing their existing logo, while preserving the core elements that make it recognizable. The original mark had strong roots dating back to the company’s beginnings in the 1980s, but it felt visually dated and no longer reflected the quality or capabilities of the business today.
The updated design introduces a more dynamic, contemporary look with refined typography, improved balance, and a cleaner overall composition. This evolution brings the brand forward into the present while maintaining a sense of continuity and familiarity for long-time customers. The result is a logo that feels both established and current, better representing the company’s professionalism and relevance in today’s market.
